2025

Bullyboy Takes Over Elevate for First Thursdays: A Streetwear & Skate Pop-Up in Cape Town

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Cape Town’s First Thursdays have become a cultural phenomenon, bringing together art, music, fashion, and lifestyle in the heart of the city. This past First Thursday, Bullyboy had the opportunity to set up a one-day-only pop-up store inside Elevate*, Cape Town’s premier private cannabis dispensary and community hub.

Photographer: Teletesco

Elevate: A Premium Cannabis Experience in Cape Town*

Nestled in Cape Town’s vibrant urban scene, Elevate* is more than just a dispensary. It’s a sanctuary for cannabis enthusiasts, committed to education, wellness, and fostering a progressive cannabis culture. As a private members' club, Elevate* offers a unique space where members can explore curated cannabis products in a safe and sophisticated setting.

Bullyboy x Elevate: A First Thursdays Pop-Up to Remember*

With the streets buzzing and crowds moving between galleries, bars, and pop-ups, Bullyboy took over Elevate* with an exclusive streetwear and skateboarding drop. Our limited-edition pop-up store showcased some of our freshest releases, giving Cape Town’s fashion-forward and skate-obsessed crowd a chance to shop the latest from Bullyboy.

Here’s what we had in-store for the night:

CNTY Skate Decks – A bold new addition to our skateboard collection, designed for riders who want both performance and style.

Baggy Trousers – The perfect mix of comfort and street aesthetics, made for skaters and trendsetters alike.

Female Cropped Tees – A sleek and stylish statement piece, combining streetwear with a modern edge.

Bullyboy Tote Bags – A must-have for everyday use, blending functionality with Bullyboy’s signature design.

Why First Thursdays and Pop-Ups Matter for Cape Town’s Skate & Streetwear Culture

First Thursdays provide an organic way for local brands, creatives, and communities to engage with a wider audience. Events like these help independent streetwear labels like Bullyboy tap into the pulse of Cape Town’s cultural movement. Our collaboration with Elevate* allowed us to connect with a new crowd. Cannabis connoisseurs, skaters, and streetwear enthusiasts, all under one roof.

The Energy of the Night: A Blend of Fashion, Skate, and Culture

From the moment we set up, the space was buzzing with energy. Elevate* provided the perfect backdrop for the Bullyboy aesthetic. Raw, underground, and authentic. The combination of music, cannabis culture, and streetwear created an electric vibe, making it an unforgettable First Thursday experience.

The pop-up also allowed us to meet new faces in the Cape Town creative scene. Skaters pulled up, fashion lovers explored our latest pieces, and conversations about skateboarding, street culture, and cannabis flowed throughout the night. It wasn’t just about selling products. It was about building community.

What’s Next for Bullyboy? Stay Tuned!

We’re always looking for new ways to push the boundaries of streetwear and skate culture in South Africa. Whether it’s through pop-ups, collaborations, or community events, Bullyboy is here to escape the ordinary.

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